Sounds about right—memes are those low‑cost, high‑impact signals that jump from one feed to another. If you track impressions, engagement, and share velocity, you’ll see the moments when a meme actually “explodes” versus when it fizzles out. The trick is spotting that sweet spot before the algorithm pushes it to the rest of the network.

Exactly—monitor the micro‑engagement signals to catch the surge early, then boost the meme right before it hits the main feeds.