Germes & Sugar_girl
Sugar_girl Sugar_girl
Germes, I just whipped up a banana‑peppermint‑curry ice cream mash and I'm thinking about pitching it to a brand—any negotiation tips or strategy for a first‑time flavor launch?
Germes Germes
That’s a bold combo, I like the risk. First, know the brand’s DNA—what flavors they champion, what gaps your mix fills. Pitch the unique point of view, not just the ingredients: it’s the “unexpected adventure” that could snag a niche. Keep your numbers tight; show how this adds value—sales lift, media buzz, or seasonal freshness. Come armed with a prototype, a small but solid data set, and a clear roadmap. In the meeting, start with a win for them—how this fits their portfolio—then layer in your creative angle. Stay calm, read the room, and be ready to tweak the terms if they flag concerns. Remember, the real win is a partnership, not just a sale.