Hey Blur, I’ve got this idea for a midnight pop‑up runway that’ll blow the scene—thought we could map out a strategy that keeps it exclusive and totally trending. What do you think?

Sweet, that’s the vibe! Start with a teaser on Insta Stories, a single mysterious post, then open a tiny sign‑up link for the first wave—only a dozen people get the first invite. Drop the influencer at the premiere—she’ll spark instant shares. After the show, toss a chic rooftop after‑party with glow‑sticks and a live DJ so the buzz stays lit. Perfect!