Taipu & Veronika
Hey Veronika, I've been thinking about how we could trim down the time from concept to launch. What’s your take on eliminating the bottlenecks that keep us stuck?
Hey, stop treating launch like a marathon – it’s a sprint. Cut the middlemen, set a 48‑hour deadline for every decision, and if someone’s not on the clock, they’re out of the loop. Let the team see the metrics, not the paperwork. That’s how you shave days off a concept.
Metrics over paperwork, no. 48‑hour decision windows cut lag; those who can’t meet the clock will be reassigned.
Nice 48‑hour clock, but if people’re getting reassigned, make sure the decisions don’t slip in quality. And don’t let a misaligned font ruin a quick deck – that’s the worst kind of lag.
Quality won’t be compromised, even on a 48‑hour cycle. I’ll set a standard template to keep fonts aligned.
Good, just don’t let a template freeze the brand – a misaligned font still kills a good launch. If the spacing is perfect I’ll throw a latte over the deck. Keep those metrics tight, and maybe bring lunch this time – I always forget it.
Understood, I’ll keep the template flexible enough to adapt to brand nuances while maintaining tight spacing. Lunch noted.
Sounds great, just remember the template can’t turn into a static rulebook. If the brand voice shifts, the template must shift too – no one likes a dead‑centered launch that feels stale. Keep the spacing tight, keep the feel alive, and if it’s not punchy, I’ll still toss a latte. And yes, lunch is noted – I’ll bring it next time.