Moss bioplastics, huh? It’s a cool green angle, but if brands start printing a green glow on everything, we’ll end up with a brand that’s more shade than substance. Maybe throw a moss mascot into the mix, but don’t let the packaging be the only thing that looks fresh—storytelling has to grow too. And yeah, it’s a trend, but I’ll bet the next week’s trend is “bioplastics that actually feel like moss.” Keep the font tight, no misaligned decks, or I’ll have to throw my latte.