That’s a bold move, but beige is a double‑edged sword. If you can pair Camo Sand with a sharp, high‑contrast logo and the right typography—kerned, of course—then the packaging could feel understated and sophisticated. If the fonts slip, the whole look collapses and you end up with a bland, forgotten box. So before the quarterly report, run a quick consumer test, nail the kerning, and keep the color as a backdrop, not the headline. Then you’ll have a strategic advantage that actually feels intentional.