A hook feels like a pulse you keep in the back of your mind, a tiny loop that you can’t shake off. I start with a simple shape, just a handful of notes that repeat like a thumbprint. Then I layer a feeling over it, something raw and honest, and that makes it stick. The trick is to let it breathe, cut it clean, then rewrite it until it feels like a second thought you can’t escape.

Yeah, that’s the feel. I keep the core tight but let the edges wobble, so when the song’s ready it snaps into place like a hinge that still remembers the click. It’s that little breath between the beats that makes the hook feel alive, not just a loop.