Torq & InsightScribe
Torq, ever notice how corporate billboards in the megacity seem less like ads and more like war maps—bold lines, stark colors, a visual hierarchy that commands attention like a battlefield?
Yeah, I see that. The billboards use the same tactics as a map on a battlefield—bold lines cut through the noise, stark colors signal priorities, and the hierarchy forces your eye to move like troops. It’s not advertising, it’s a strategy.
Exactly—those billboards are the urban equivalent of a military commander’s briefing. The bold lines draw the eye forward, the saturated reds or blues act as rallying flags, and the layered text is like a chain of command. You’re not just buying a product; you’re following an ordered, almost ritualized directive. It's clever how commercial persuasion has hijacked the visual grammar of war.
You’re right, the city’s advertising machine uses the same language we use in war. It’s efficient, but it blurs the line between buying and obeying. Clever, sure, but also a bit dangerous.