Sure, it’s all about the “vibe” the challenge throws out—like a digital confetti storm. If a meme can make you say “lol” in 2 seconds, that’s the hook. Then the challenge gives everyone a shiny badge (like a new Reddit gold) to flaunt, so people feel like they’re part of the club. When a celeb or a meme‑king does it, the whole community gets a boost, and suddenly your cousin’s dog doing the floss becomes the next big thing. Basically, trends catch fire when they’re easy, flashy, and give you a badge of belonging. And if nobody’s laughing, the trend dies faster than a burnt toast.