Lihoj & RzhuNemogu
What if we built a gadget that turns your coffee cup into a meme generator, and we market it with a hilarious campaign? I can already see the strategic angles.
Oh wow, a coffee cup meme generator? That’s like a caffeinated comic strip in your hands! I can already hear the launch line—“Brew some laughs, spill some memes.” Imagine a mug that prints out your daily latte art and instantly turns it into a viral GIF. We could throw in a “Mug of the Day” feature and a hashtag like #CaffeineComic. And the ad? Picture a sleepy office worker, take a sip, and boom—her mug starts dancing like a disco ball. The whole thing would be a riot! So yeah, let's grab a coffee, a screen, and make the world laugh one sip at a time.
Sounds like a fun stunt, but if you want it to actually sell you’ll need to show it solves a problem, not just makes people laugh. The mug needs to be useful—keep the coffee hot, be easy to clean—and the meme feature has to be seamless. Throw a disco ball in the ad? Sure, but you’ll have to back it up with data on how people actually buy novelty mugs. Let's sketch a prototype and see if it can stand on its own.
Okay, so first step: a thermal sleeve that keeps the latte at 160°F for at least an hour—no more lukewarm drama. Then a tiny screen on the side that auto‑captures the mug’s shape and prints the meme in real time, no USBs, just Bluetooth to your phone for the template. For cleaning, we make it dishwasher safe, so no sticky espresso ghosts. And we’ll test it in three coffee shops and gather some stats—how many people actually hit the “meme share” button while sipping. If the data is as fun as our ad, we’ll roll it out. Let’s sketch the outline—coffee + meme = a single, laugh‑provoking sip. Time to get those prototypes in the lab!
Nice, but you still haven’t nailed the market gap. The tech is solid, yet you’ll need a focus group to prove people actually hit “share” while sipping, not just laugh at the idea. Get the data before you roll the prototypes out.
Got it—let’s set up a quick test kitchen! We’ll bring in a handful of coffee lovers, give them the prototype, and watch what happens when they sip. Every time someone clicks share, we’ll record a little “wow” moment and a quick survey—“Did that meme make your coffee taste better?” Then we’ll crunch the numbers and see if the laughs are worth the price tag. If the data says “yes,” we’re golden; if not, we’ll tweak the design or the marketing mix. Time to get those focus groups caffeinated and ready to meme!