Somebody & Janus
Ever wonder why some people seem to have a perfect life on social media, while the rest feel like they're just chasing an impossible ideal? I’ve been watching the numbers and the patterns, and I think there’s a strategy behind the illusion that might surprise you.
It’s so easy to get caught up in the filtered highlight reels that feel flawless, but the truth is most people are doing a lot of editing—both online and off. I’m all for chasing better habits, but we can’t let the “perfect life” idea make us feel like we’re always falling short. Instead, celebrate the messy, real moments that keep us honest with ourselves and our followers. When we share those imperfections, that’s when the magic happens and the connection feels real. So let’s keep it real, keep it growing, and maybe put a little “behind the scenes” caption on that next post—your audience will love the authenticity.