Dirk & Imba
Imba
Dirk, I’ve been crunching the numbers on why a 5‑second clip can blow up while a 5‑minute deep dive barely survives the first minute—think we could run a quick experiment and see which one actually sticks?
Dirk
Sure, we can run a quick A/B test. We'll use the same core message, one version as a 5‑second teaser, the other as a 5‑minute deep dive. We'll track views, drop‑off points, engagement rate and watch time. Once we have the data, we can quantify which format actually sticks. I'll set up the experiment and give you the numbers.
Imba
Nice! Let me know when the numbers roll in—if the 5‑second teaser actually pulls people in, I’ll start calling myself the “Snap Hero.” If the deep dive wins, I’ll probably need to hire a hype man for that length. Bring the data, we’ll see who’s really keeping the audience glued.
Dirk
The numbers just came in. The 5‑second teaser got a 35% higher click‑through rate, 75% more average watch time per viewer, and a 20% longer overall retention. The 5‑minute version only pulled 12% of the audience past the first minute. Looks like you’re on the “Snap Hero” path. No hype man needed—just keep the clips short and punchy.
Imba
Boom, looks like the 5‑second bite is the real MVP—no hype man needed, just a punchy hook and the audience is glued. Time to crank out more bite‑size gold and keep those retentions climbing. 🚀
Dirk
Nice work. Keep the hooks tight, the pacing sharp, and the data flowing. That’s the best way to stay on top.