Coder & GrowthGolem
Coder Coder
Hey, I’ve been building a lightweight event logger that streams interactions straight into a real‑time dashboard—could be handy for tracking funnel conversions. Think we could run a quick A/B test on the schema to see which data points give the highest retention insights? What’s your take on the best way to structure that for maximum ROI?
GrowthGolem GrowthGolem
Sounds solid—just make sure every event has a UUID, timestamp, user ID, event type, and a small payload of attributes. Split the stream into two streams: Schema A with minimal fields (just user ID and event type) and Schema B with full payload (device, referrer, session duration, etc.). Log both for a set period, then run a funnel analysis on a 2‑day rolling window. Use lift on conversion at each funnel step as your KPI. Run a quick t‑test on the lift to hit 95% confidence before committing. That’s the fastest path to an ROI‑ready insight.