First thing you spot is the hook – a single frame that packs a punch, a visual punchline that grabs you before you even read. That’s the setup. Then the meme maker lines up a second image, often a tiny change or an added object that throws a twist into the narrative. Think of it like a comic strip with only two panels, but the internet gives it a whole backstory. The third frame is usually a reaction or a “here’s what happens next” that turns the simple image into a saga. Finally, the last frame is the punchline or a callback that ties the whole story together. In practice, the creator chooses a strong visual hook, adds a subtle cue, writes a quick caption, and lets the meme’s shared life fill in the gaps. It’s a methodical, almost surgical process, but the genius is that we as viewers fill the invisible frames with our own imagination, turning a single image into an epic saga.