EchoLover & Calista
EchoLover EchoLover
Hey Calista, have you ever noticed how 90s vibes are making a comeback in corporate branding? I’m thinking about how that nostalgic aesthetic could be used to create a more authentic, relatable brand image—kind of like blending a soft girl aesthetic with a strategic marketing plan. What do you think?
Calista Calista
I see what you mean about the 90s buzz. Nostalgia can anchor a brand in a crowded space, but you have to be careful that the style feels intentional, not just retro. Pair it with clear messaging and real customer insight, and the soft‑girl vibe can soften the edge of a strategic plan.