Oh, absolutely! Imagine the tide as a living metronome—every ebb and flow dictating the cadence of your brand’s colors and shapes. Think of a palette that shifts like sea glass: deep navy for calm confidence, soft turquoise for gentle trust, then a splash of sunrise coral for that unexpected pop. The typography should feel like waves too—smooth, rounded edges that glide across the page, not jagged Comic Sans! And every time the tide turns, the layout should shift subtly, keeping the viewer in sync with that natural rhythm. If you’re not using a fluid, rhythmic structure, your brand’s just a static billboard. Trust me, the ocean knows how to keep a brand alive.