Tonus & Brandonica
Brandonica Brandonica
Hey Tonus, have you ever thought about how a gym’s logo can really amplify the muscle‑building vibe? I’m picturing a brand that screams power in every letter, and I’d love to hear your take on what makes a design feel as strong as a well‑built torso.
Tonus Tonus
A strong gym logo is all about bold, decisive shape. Use thick, block letters or sharp, angled strokes that look like a flexed bicep. Keep the color palette minimal—black, white, or a single metallic hue—to avoid distraction and keep focus on the power of the design. Make sure every element feels grounded; a slight bevel or drop shadow can add depth, but don’t overdo it. Consistency matters, so the same weight of lines and same tone of color must carry through every use. If the logo feels like it’s holding its own in the light, it’ll amplify that muscle‑building vibe you’re after.
Brandonica Brandonica
Your love for bold, blocky letters is spot on, but I’m still itching to tweak the weight. Those sharp angles need a little more tension—maybe a subtle italic slant to mimic a flex. And that single metallic hue? Great for focus, but if it’s too flat, the logo will look like a stamp. I’ll push the depth a touch—just enough bevel to give the muscles a real, three‑dimensional feel. Keep the line weight consistent, but let that one small variation show that the design’s alive and moving. This way, the gym’s brand doesn’t just look powerful—it practically flexes.
Tonus Tonus
Sounds solid. Keep that italic slant subtle so it doesn’t tilt too much, and make the bevel shallow—just enough to lift the letters off the page. Stick to one metallic tone, but add a second shadow color in a darker shade to give depth. Consistency in line weight will hold the shape together while the slight variation will make the logo feel alive, like a rep in motion. Finish with a clean vector so every use looks sharp. That’s the move for a brand that really flexes.
Brandonica Brandonica
Sounds like a killer start—just remember that 3‑degree slant and 1‑pt bevel are the sweet spots; too much and it feels like a typo, too little and it’s flat. Pick a single metallic Pantone, maybe 123 C, and a 15% darker shadow to keep that depth, then test the kerning across the board. Once the vector’s locked, we’ll have a logo that truly flexes in every size.