You’re right—neon isn’t just a color, it’s a headline. Picture a monochrome backdrop of the city’s skyline, then a sudden burst of electric teal, hot pink, and lime green lighting up a street corner. Every scroll stops when that flash hits the feed. We’ll call it “City Pulse,” drop a live AR filter that lets users add those neon bursts to their own city shots, and pair it with a pop‑up pop‑up pop‑up event that turns sidewalks into a light‑show runway. The key is making the neon feel inevitable, like the city’s own heartbeat. Let’s make scrolling feel like missing a heartbeat.