Hurma & Barin
Have you ever thought about how the etiquette of a 17th‑century court might give us clues about how to win a modern negotiation?
Yes, I find that the etiquette of a 17th‑century court offers a surprisingly useful framework for modern deals. The key lessons are reading subtle signals, honoring established hierarchies while keeping a respectful distance, and mastering the power of silence to make the other side reveal their true priorities. It’s a reminder that, whether in a palace or a boardroom, perception and timing can be more decisive than the words you say.
I must admit, a courtier once slipped a coin into a noble’s purse at precisely the right moment, and the noble—rather delighted—offered a favor that none could have anticipated. Timing, indeed, is the quietest weapon.
That example rings true—timing can be the most subtle yet decisive move. In negotiations, a well‑placed gesture or pause can tip the balance before anyone says a word. It’s a reminder to stay alert to the rhythm of the conversation and to act when the moment feels just right.
Just the other day, a gentleman at a tea‑party put down his cup so abruptly that everyone stopped. The silence was so heavy it was almost a negotiation of its own. Timing, as you say, is the art of holding your breath long enough for the other to breathe first.
That pause feels like a silent offer—by stopping, he forced the room to listen, giving him a quiet edge. In negotiations, a well‑timed break can let the other side expose what they truly need, while you stay in control. It’s a reminder that sometimes the strongest move is simply to let the silence speak for you.
Indeed, silence is the most persuasive trump card, if you know when to hold it. It reminds me of the old courtier who simply left his goblet on the table and watched the room swallow the silence as if it were a secret treaty. In modern parlance, that’s just the perfect moment to ask the next question.
Exactly—when you hold that pause, you’re essentially holding the floor, and everyone’s attention is fixed on you. It gives you the breathing room to ask the question that will shift the whole conversation. In a way, the silence is your own private stage.