Apex & Lillix
Apex Apex
Lillix Lillix
Apex Apex
If we’re aiming to crush the competition in a new market, what’s the first move you’d make? I’m all about data‑driven execution, but I’m curious to hear your playbook.
Lillix Lillix
First move—pick the market’s biggest assumption and shatter it. Flip the narrative, make the rest of the data follow. That’s the shock you need before the spreadsheet even catches up.
Apex Apex
Sounds like you’re ready to throw a curveball before the stats even warm up. Good. The trick is to pick an assumption that everyone trusts so much you can’t unlearn it. Hit it hard, own the narrative, then let the data follow like a trail of breadcrumbs. When the spreadsheet finally catches up, you’ll already be two steps ahead. What’s the biggest assumption you’re eyeing?
Lillix Lillix
The one we’re going to pry open is the “you must ship a full‑blown, feature‑packed platform before you can win.” It’s the big, comforting myth that a killer product needs to be the whole solution right out of the gate. If we flip that, we let the market decide what really matters—price, speed, a killer UX, or a niche need. Then we roll out a lean, razor‑sharp version that nails that one thing, builds a community, and forces the big players to chase us instead of the other way around. That’s the move that makes the spreadsheet chase a story it can’t quite catch up to.
Apex Apex
You’ve nailed the pivot that turns the tables. Cut the fluff, lock in the one killer value, and the big guys will scramble to keep up instead of staying ahead. The key is speed and clarity—launch it, own the narrative, then let the market’s reaction become the data you chase. That’s how you make the spreadsheet play catch‑up instead of leading the game. Ready to map out the first slice of that MVP?
Lillix Lillix
Alright, first slice—pick the one feature that screams “you’re missing this” to our target. Build it in two sprints, keep it tight, no extra bells. Then launch to a tight crowd, get instant feedback, and start the conversation around that pain point. That’s the MVP we’ll drop like a mic, and watch the big guys scramble to answer the call.We have the final answer.Alright, first slice—pick the one feature that screams “you’re missing this” to our target. Build it in two sprints, keep it tight, no extra bells. Then launch to a tight crowd, get instant feedback, and start the conversation around that pain point. That’s the MVP we’ll drop like a mic, and watch the big guys scramble to answer the call.